Privacy Policy

1. About this policy

This Privacy Policy applies to information collected through the BLOOMLIFT website, including information provided when you create an account, place an order, contact us, request assistance or interact with relevant website features.

BLOOMLIFT is operated by BLOOMLIFT LIMITED.

2. Information we collect

The information we collect depends on how you use the website. For example, when you place an order, we need certain details to complete the purchase and arrange delivery.

Information you provide

• Your name and contact details.
• Your billing and delivery address.
• Your email address and telephone number where provided.
• Order details, including products purchased, order value and delivery information.
• Information you provide when contacting customer support.
• Account information if you choose to create an account.

Information collected automatically

When you visit the website, certain technical information may be collected automatically. This can include your IP address, browser type, device information, pages visited, approximate usage times and information about how the website is used.

This information helps us keep the website working properly, understand general website usage and identify technical issues.

3. How we use information

We use personal information for purposes connected with operating BLOOMLIFT and providing the services available through the website.

• To process and manage orders.
• To arrange delivery of purchased products.
• To communicate with you about an order or enquiry.
• To respond to customer service requests.
• To manage customer accounts where an account has been created.
• To process refunds, returns and other order-related requests.
• To maintain website security and reliability.
• To improve website performance and usability.
• To meet applicable accounting, tax and legal requirements.
• To send marketing communications where you have chosen to receive them.

We do not collect information simply because it may be useful in the future. Information is handled in connection with a genuine business or website purpose.

4. Orders and payments

When you place an order, information such as your name, contact details, billing address, delivery address and order information is used to complete the purchase.

Payment details are handled through the payment services made available during checkout. BLOOMLIFT does not need to retain full payment card details as part of its normal order records.

We may retain transaction references, payment status, order totals and related records where they are needed to manage an order, provide customer support, handle refunds or meet legal and accounting requirements.

5. When information is shared

We do not sell personal information. Information may be shared with service providers where this is reasonably necessary to operate the website and fulfil an order.

Depending on the order and website services in use, this may include:

• Payment service providers used during checkout.
• Postal and courier providers used to deliver orders.
• Website hosting, security and technical service providers.
• Website analytics or performance providers where enabled.
• Professional advisers where their services are required.
• Public authorities where disclosure is required by law.

Service providers are given information relevant to the service they provide rather than unrestricted access to customer records.

International processing

Some service providers may process information outside the UK. Where this happens, appropriate arrangements are used where required by applicable data protection law.

6. Cookies and similar technologies

BLOOMLIFT may use cookies and similar technologies to support essential website functions and improve the shopping experience.

Essential cookies

These can support functions such as shopping baskets, checkout, account sessions and basic website operation. They may remain active for the duration needed to complete the relevant website function or session.

Preference and analytics cookies

Where these are used, they may help remember selected preferences or provide general information about website usage and performance.

Cookie choices can depend on the cookie tools and services active on the website at the time of your visit.

7. How long information is kept

We keep personal information only for as long as it is reasonably needed for the purpose for which it was collected, including relevant legal, accounting and customer service requirements.

Order and transaction records

Order, transaction and accounting records are normally kept for up to 7 years from the end of the relevant accounting period, where required for accounting, tax or legal purposes.

Customer support messages

Routine customer service correspondence is normally kept for up to 24 months after the matter has been resolved, unless a longer period is reasonably needed for an ongoing issue, legal matter or record-keeping requirement.

Customer accounts

Account information is kept while the account remains active. If an account is closed, relevant information is normally removed or anonymised within 24 months unless it needs to be retained for an order, legal, accounting or other legitimate record-keeping purpose.

Marketing preferences

Records showing your marketing preference may be retained for up to 3 years after your last interaction with our marketing communications, or until the information is no longer needed.

Website technical records

Technical and security logs are normally retained for up to 12 months, unless a longer period is reasonably required to investigate a security or technical matter.

8. Your rights

Depending on your circumstances and applicable data protection law, you may have rights in relation to your personal information.

• To ask for access to personal information we hold about you.
• To ask for inaccurate information to be corrected.
• To ask for personal information to be deleted where there is no continuing reason to keep it.
• To ask us to restrict certain processing in appropriate circumstances.
• To object to certain uses of your information.
• To withdraw consent where processing is based on consent.
• To ask for certain information to be provided in a usable format where the right applies.

These rights are subject to applicable legal conditions and may not apply in every situation.

Marketing messages

If you receive marketing emails from us, you can unsubscribe using the option provided in the message. You can also contact us directly to update your preference.

Making a request

To make a privacy request, contact us using the details provided at the end of this policy. We may need enough information to confirm your identity before completing a request.

9. Keeping information secure

We take reasonable technical and organisational steps to protect personal information from unauthorised access, accidental loss, misuse or inappropriate disclosure.

Access to customer information is limited to people and service providers who need it for a genuine business purpose.

No online service can guarantee that information transmitted or stored electronically will always be completely secure. We continue to review the way information is handled and take reasonable steps to maintain appropriate protection.

10. Contact us

If you have a question about this Privacy Policy or would like to make a request about your personal information, please contact BLOOMLIFT using the details below.

We aim to respond to privacy-related enquiries within a reasonable period and will let you know if additional information is needed to deal with your request.